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International Dental Show 2019: No place for dental phobics - gradual technology improvement with greater focus on digital integration

International Dental Show 2019: No place for dental phobics - gradual technology improvement with greater focus on digital integration

We attended the biannual International Dental Show (IDS) from March 12 to 16 2019 in Cologne, Germany, including a booth tour, the Straumann investor breakfast and expert and management conversations.

IDS is the landmark trade summit in dentistry with more than 140’000 visitors and ~2’300 exhibitors from around the world. Given the huge audience and the biannual frequency dental supply manufactures use the IDS traditionally to showcase their newest product innovations. However, this year we had the impression that introductions overall were more evolutionary. Digitalisation of dentistry remains the hot topic with intra oral scanners seen as gateway technology.

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